McMahon Publications Privacy Policy

Effective Date: March 12, 2026

1) Introduction

McMahon Group LLC, which owns and runs this website, and its wholly owned subsidiaries (collectively, the “McMahon Group”, “us”, “we” or “our”) values your privacy and recognizes the significance of privacy for personal information. We want you to understand what private information we collect about you, and how we use your private information. This Privacy Policy (this “Privacy Policy” or “Policy”) describes our policies on the collection, use, and disclosure of information about you, including through our Websites, Social Media Pages, and other communications with you. Our “Websites” include each of our websites, microsites, and mobile versions of these websites that expressly adopt and display or link to this Policy as may be revised from time to time, and that are owned, operated, or controlled by Us. “Social Media Pages” are the official social media pages we operate on Facebook, X, LinkedIn, Instagram, and other social media platforms. Should you have any questions regarding this Privacy Policy, please send an email to web@mcmahonmed.com.

2) What We Collect

We may collect the following categories of information about you:

• Contact Information: We may collect your contact information, which includes personal information like name, email address, telephone number, and physical address.

• Location Information: We may collect your location data in connection with your use of our Websites. Our collection may depend on your device’s settings for location services.

• Device Information: When you visit our Websites, interact with our Social Media Pages or online ads, or open our emails, we learn about your browser type and version, type of computer or mobile device, browser language, IP address, and other technical information about your device.

• Demographic Information: We may have access to demographic details about our Website users such as birth year, gender, zip code, and other similar details.

• Payment Details: We may collect your payment information, such as credit card number and expiration date, in connection with a subscription.

• Call, Mail, and Email Records: If you call, mail, or email our customer service agents, we may keep records of those conversations. Our calls with you may be monitored and recorded for quality purposes.

• Website Interactions: We collect information about your interactions with our Website including pages visited, interest in content, access times, search activity, the pages that you view, and other surfing behavior.

• Submitted Content: We collect any content you submit to our Website, Social Media Pages, or to us in person including photos, videos, posts, or review contributions. This information could include personal information, depending on what information you provide.

• Profile Information: We may have access to profile details about consumers such as your preferences and Website behavior.

• Job Applications: If you apply for employment, we have access to the content you provide such as your resume, cover letter, and any information contained therein.

• Inferences: We may use any of the above information to draw inferences from these categories of information such as consumer preferences, behavior, and characteristics.

• Other information that we collect or you provide, such as when contacting us or through the course of visiting or using our Websites or otherwise interacting with us, including engaging with our Social Media Pages.

3) How We Collect Information

We may collect the information described above directly from you, from third parties we partner with, or through cookies or other automated means. The categories of sources we collect information from include:

• You: We collect information directly from you, whenever you: subscribe to one of our subscriptions; visit our Websites; contact us with questions or comments; upload content; enter our contests, sweepstakes, or promotions or contests or sweepstakes we are affiliated with; create an account; update your account profile; write a review; or use or like our Social Media Pages.

• Your Device or Browser: Certain information is automatically collected from your device or browser and analyzed when you visit our Websites or interact with our Social Media Pages or online advertising.

• Third Parties: We work with third parties who provide services to us such as analytics, research, or advertising companies. Your information may be collected and processed independently in accordance with the third parties’ own privacy notices. These third parties may share information they have collected with us.

• Publicly Available Information: We may validate or supplement registration information using publicly available professional databases such as the National Provider Identifier (NPI) registry to confirm healthcare professional status. Based on this verification, certain profile fields may be updated to reflect publicly available professional information. You may review or update your profile at any time.

• Cookies: We use cookies, web beacons, tags, scripts, pixels, and other similar technologies to automatically collect information when you visit our Websites. We also contract with third party advertising or analytics companies to serve you online ads on other websites. These companies use cookies or similar technologies to collect information about your interactions with our Websites and interactions with other websites. These advertising companies may use and share the information gathered to deliver ads more tailored to your interests. Any information collected by us or by third parties through the use of cookies or similar technologies may be linked with other information we collect about you. For a more thorough explanation of what cookies are and how they operate, please visit aboutcookies.org or allaboutcookies.org.

4) How We Use Information

We may use the information we collect for the following purposes:

• Fulfilling Your Requests: Processing your subscriptions and fulfilling other requests, including, but not limited to, processing your transactions and populating forms for future transactions.

• Advertising: Presenting advertising online, by email, or through other communication channels, including through partnerships with social media platforms and internet search engines.

• Understanding Our Subscribers: Analyzing your activity with us (including your interactions with our Websites, Social Media Pages, and emails or other forms of communication), monitoring the effectiveness of our advertising and communications, and analyzing trends and statistics.

• Personalization: Using your preferences and other collected information to personalize our relationship with you, including presenting customized communication, advertising and experiences on our Websites, emails, and ads on social media.

• Communications: Communicating with you about our services, responding to your inquiries, and providing you certain administrative, transactional, or legal messages.

• Promotions: Running contests, sweepstakes, or other promotions.

• Considering You for Employment: We may use your information in connection with an application for employment with us.

• Subscriber Experience: Serving content on our Websites and Social Media Pages, developing our services, and constantly improving our subscribers’ experience, including but not limited to, troubleshooting service issues and improving Website functionality.

• Security: Protecting McMahon and our subscribers and Website users from fraud, security threats, and other illegal or harmful activity.

• Legal Obligations: Complying with legal and regulatory requirements and responding to requests from courts or other government bodies.

5) How We Share Information

We may share your information with third parties for certain purposes. For example, we share your information with:

• Service Providers: We partner with third parties to assist with many aspects of our business, including providing our services to you, managing your subscriptions, advertising, analyzing your interests and activity on our Websites and Social Media Pages, and helping us communicate with you. These third parties may provide services related to any of the purposes described in How We Use Information, and we may share with them any types of information described in What We Collect. We may also receive information collected by these third parties and combine it with the information we have collected. Your information may also be collected and processed by third parties, such as the payment providers you select, who will process your information independently in accordance with their own privacy notices.

• Marketing Providers: We partner with third parties to assist with the advertising and marketing of our business. We may share with them the types of information described in What We Collect.

• Content Partners: We allow third party partners to use and display some of the public content available through the Websites, such as your photos, reviews, and other information.

• Other Third Parties: We will disclose information about you, including to government bodies or law enforcement agencies, when we believe it to be necessary for compliance with the law or to protect our Website users, our Websites, or the public.

6) Security and Confidentiality

We are committed to ensuring that your information is secure. To prevent unauthorized access or disclosure, we have put in place appropriate physical, electronic and managerial procedures to safeguard and secure the information we collect. While we use these security measures on our Websites, you should be aware that 100% security is not always possible.

7) Your Privacy Choices

You can control the information we collect and use in the following ways:

• Location Information: You can disable location-based services on your mobile device or web browser by adjusting the settings on your device or browser. This will prevent our Websites from accessing your location information. Note that some services may not be available if you disable location-based services.

• Emails: You can unsubscribe from emails and other electronic notifications by a link included in every such communication.

• Online Account: You can keep your contact information and payment methods accurate and up to date by logging into your account on our Websites. If you wish to cancel your account, email us at web@mcmahonmed.com.

• Social Media: This Privacy Policy does not cover the privacy and security practices of social media platforms on which we have Social Media Pages. Please review the terms, policies, and settings of those social media platforms if you have questions about how they collect and use your data.

• Online Advertising: For information about opting out of third party advertising, visit: https://optout.networkadvertising.org/ or https://digitaladvertisingalliance.org/. You will leave this Website for a separately managed online site where you can specify your preferences. We may use more than one third party company for placing this advertising, which would require you to opt out of each company.

• Google Cookies: Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Websites. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network. You can opt out of Google Analytics across all websites you use. To do so, visit this website. Please visit “How Google uses information from sites or apps that use our services”, located at www.google.com/policies/privacy/partners/ and the Google privacy policy available at https://policies.google.com/privacy for additional information regarding how Google processes and protects your data collected through Google Analytics. We also use Google Ads to help track and analyze website traffic for informed marketing decisions. You can opt out of Google Ads by setting your preferences at myadcenter.google.com. You will need to adjust your preferences in each browser and on each device you use.

8) Children’s Privacy

Our Websites and Social Media pages are intended for adults. No one under the age of 16 should share any personal information with us, including by creating an account or becoming a subscriber. We do not knowingly collect personal information of children under the age of 16. To request the deletion of personal information relating to a child under the age of 16, please email us at web@mcmahonmed.com.

9) Data Retention

We will retain your information for as long as necessary to fulfill the purpose for which your information was collected and in accordance with our internal retention procedures, or as otherwise necessary to satisfy our legal obligations. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, whether we can achieve those purposes through other means, and the applicable legal requirements.

10) Supported Web Browsers and Do Not Track Signals

We recommend that you use the latest web browser versions to optimize your experience. Older web browser versions may not be able to access or utilize all pages on our Websites as intended. We may not be able to receive or honor web browser “Do Not Track” signals and our Websites may continue to collect information in the manner described within this Privacy Policy.

11) Links to Other Websites

This Policy applies only to information collected by McMahon Group. Please note that some of the links on our Websites connect to other, third-party websites. Once you leave our Websites (whether through an advertisement, service, content or other link), be aware that any information you provide to, or that is collected by, third-party sites may be subject to the privacy policies of those sites, if any. It is the sole responsibility of such third parties to adhere to any applicable restrictions concerning the disclosure of your private information, and we will not be liable for the wrongful use or disclosure of your private information by any third party.

12) Cookies

When you visit our Websites, we may use “cookies” and similar technologies to help us recognize and serve you better. Cookies are small files that contain information sent by a website that is saved on your computer’s hard drive. A list of all cookies used on our Websites by category is set out below.

“Strictly Necessary” Cookies

These cookies are essential to enable you to move around the Websites and use their features. Without these cookies, services you have asked for cannot be provided.

“Performance” Cookies

These cookies collect information about how visitors use our Websites, for example which pages visitors go to most often and whether they get error messages from web pages. These cookies do not collect information that identifies a visitor. All information collected by these cookies is aggregated and therefore anonymous. It is only used to improve how a website works.

“Functionality” Cookies

These cookies allow our Websites to remember choices you make (such as your username, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customize. They may also be used to provide services you have asked for, such as watching a video or commenting on a blog. The information these cookies collect is anonymous and they cannot track your browsing activity on other websites.

You can confirm your Website cookie preferences through the interface in the cookies banner provided on the homepage of our Website. You can also set your browser to warn you before accepting cookies and refuse the cookie when your browser alerts you to its presence, or refuse all cookies by turning them off in your browser.

13) Changes to Privacy Policy

Please note that this Privacy Policy may change from time to time. We will notify you of any material changes by posting a link on the home page of our websites labeled “Revised Privacy Policy.” We will also indicate a revised Effective Date at the top of the Privacy Policy, and the changes in the Privacy Policy will not be effective until 30 days after first posting the revised version. Please check this Privacy Policy regularly.

14) U.S. State Privacy Rights

Certain U.S. states afford residents rights with respect to their Personal Data. The rights described herein are subject to exemptions under applicable law. For purposes of this section, the term “Personal Data” includes both “Personal Information” and “Personal Data” as defined by applicable law.

If your Personal Data is subject to a privacy law in your state, you may have certain privacy rights with regard to that information. You may have the right to:

• Know, access, and confirm your Personal Data.

• Delete the Personal Data we have about you, subject to exceptions under applicable law.

• Correct inaccuracies in your Personal Data.

• Obtain your Personal Data in a portable and readily usable format.

• Opt-out of the use or processing of your Personal Data for profiling or targeted advertising.

• Opt-out of the sale or sharing of your Personal Data.

Under certain state laws, you may also have the right not to receive discriminatory treatment for the exercise of any of these privacy rights. We will not discriminate against you because you have exercised any of your rights.

Certain state laws may also provide you the right to appeal our decisions regarding your rights requests if we do not timely respond to your requests or do not take action regarding your requests. To appeal our decision with respect to your request, please contact us at web@mcmahonmed.com. Additionally, you may have a right to pursue legal action for improper handling of your Personal Data.

Submitting a Rights Request

If you wish to exercise the rights listed above, and are a resident of a state that provides such privacy rights, you may submit a request by emailing web@mcmahonmed.com, calling us at (212) 957-5300, or by using our online form
We will provide your Personal Data to you in writing in a readily usable format. If communicating with us via email please state “Request/Remove/Change Personal Data” in the subject line of your email. Please provide first and last name, email and mailing address previously provided to us. You may only make one request per email.

We are required to provide you with access to your Personal Data or delete Personal Data only in response to verifiable or authenticated requests. We will compare the information you provide in your request with any information we may have in our possession in order to verify your request. We may also contact you to request additional information in relation to your request. The information you provide must match the information we have in our possession. This measure is in place to help ensure that Personal Data is not disclosed to any person who does not have the right to receive it. The information collected through this process will be used for verification purposes only. Certain state laws may limit the number of times you may make access requests in a 12-month period.

Authorized Agent

Please note that you may authorize an agent to exercise any of these rights on your behalf by contacting us by email at web@mcmahonmed.com. Please state “Designation of an Authorized Agent for Personal Data” in the subject line of your email or call us at (212) 957-5300. If you use an agent, we will take measures to verify your agent’s authorization similar to the verification described above for fulfilling any access or deletion requests. We may require more information to ensure proper verification of you and your agent's identity and authorization.   

Categories of Personal Data Collected and Disclosed for a Business Purpose

We collect and disclose the categories of Personal Data that are indicated in the chart below. Note that the specific pieces of Personal Data we collect about you may vary depending on the nature of your interactions with us and may not include all of the examples listed. 

• Respond to your requests 

• Provide our Websites and services to you 

• Manage web traffic 

• Guide decisions about our Websites, services, tools, and communications  

• Prevent, detect, and investigate fraud, security breaches, and potentially prohibited or illegal activities

• Comply with applicable laws and regulations 

• Respond to your requests 

• Provide our Websites and services to you 

• Prevent, detect, and investigate fraud, security breaches, and potentially prohibited or illegal activities 

• Comply with applicable laws and regulations 

• Respond to your requests 

• Provide our Websites and services to you 

• Personalize your experience by providing content through our Websites

• Inform our marketing practices 

• Provide our Websites and services to you 

• Personalize your experience by providing content through our Websites

• Comply with applicable laws and regulations 

• Inform our marketing practices

• Enhance your experience with our Websites by remembering your preferences from a previous use of our Websites

• Guide decisions about our Websites, services, tools, and communications 

• Operations 

• Prevent, detect, and investigate fraud, security breaches, and potentially prohibited or illegal activities 

• Comply with applicable laws and regulations 

• Respond to your requests

• Provide our Websites and services to you

• Personalize your experience by providing content through our Websites

• Consider you for employment

• Prevent, detect, and investigate fraud, security breaches, and potentially prohibited or illegal activities 

• Comply with applicable laws and regulations 

• Inform our marketing practices 

• Guide decisions about our Websites, services, tools, and communications 

• Analytics 

• Comply with applicable laws and regulations 

We may also collect Personal Data about you that does not directly fit within one of the categories listed above, which information is described in What We Collect.

We share Personal Data about you with the parties listed in How We Share Information for business purposes, such as operational purposes and other purposes related to providing you with the services you seek from us.  For more information about the business purposes for which we disclose Personal Data, see How We Use Information.

Sources of Personal Data

We may collect your information from the categories of sources listed under How We Collect Information.

Categories of Personal Information Sold

While we do not sell your Personal Data for monetary consideration, certain state laws may characterize our sharing of Personal Data with companies that provide services to us, such as companies that help us to market or advertise our products and services to you, as “sales”.

Categories of Personal Data disclosed that may be considered a “sale” under applicable law:

• Identifiers

• Commercial information

• Internet or other similar network activity

• Inferences drawn from other personal information

Categories of Personal Data Shared for Cross-Context Behavioral Advertising, Profiling, or Targeted Advertising

We may use any of the categories of Personal Data listed under What We Collect for purposes of cross-context behavioral advertising, profiling, or targeted advertising.

Please note that we do not share your Personal Data with third parties for their direct marketing purposes absent your consent.

Deletion Rights

You may request that we delete your Personal Data that we have collected directly from you. Under applicable law, we may decline to delete your Personal Data under certain circumstances, for example, if we need the Personal Data to complete transactions or provide services you have requested or that are reasonably anticipated, for security purposes, for internal business purposes (including maintaining business records), to comply with law, or to exercise or defend legal claims. Note also that we are not required to delete your Personal Data that we did not collect directly from you. We require a reasonable or high degree of certainty that the requester is the consumer for which a deletion request is applicable, depending on the sensitivity of the Personal Data.

Sensitive Data and Sensitive Personal Information

We will not process your Sensitive Data or Sensitive Personal Information (as those terms are defined under applicable privacy law) without your prior consent. We do not sell your Sensitive Data or Sensitive Personal Information.

15) EEA/UK Privacy Rights

If you are located in the EEA or the UK, you may have certain rights and protections under applicable laws regarding the processing of your Personal Data (including under the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the UK version of the GDPR (“UK GDPR”) (together “European Privacy Laws”). For purposes of this Section 15, the term “Personal Data” is as defined by applicable European Privacy Laws.

European Privacy Laws generally afford applicable data subjects the right to:

• Know whether we’re processing your Personal Data.

• Request a copy of the Personal Data we hold about you, subject to exceptions under applicable law.

• Request that we correct inaccurate or incomplete Personal Data we hold about you.

• Request that we erase your Personal Data, subject to exceptions under applicable law.

• Request, in certain circumstances, that we transfer any Personal Data we hold about you to another company.

• Under certain circumstances, restrict certain types of processing.

• Object to having certain decisions made about you by automated processes or profiling.

• Withdraw your consent where we have processed your Personal Data based on your consent.

• Lodge a complaint with the relevant supervisory authority.

We do not make decisions about you based solely on automated processing, including profiling, which produces legal effects concerning you or significantly affects you in a similar way.

In addition to the security measures mentioned above, we will ensure that your Personal Data is adequately protected, for example, by entering into contracts which contain appropriate data protection provisions.

How to Submit a Request

If you are located in the EEA or the UK, to the extent we are subject to European Privacy Laws and you wish to exercise any of your rights under such European Privacy Laws where applicable, please submit your request by emailing us at web@mcmahonmed.com.

Please note that the above rights are not absolute and we may be entitled to refuse or limit requests, wholly or partly, where exceptions under the applicable law apply.

If you would like to make a complaint about how we handle your Personal Data, or make a complaint about a breach of data protection laws, please contact us using the contact information described above. Complaints will be investigated and the outcome of the investigation will be communicated to you after the complaint is made in accordance with applicable law. If European Privacy Laws apply, you also have the right to make a complaint with your local data protection authority (see below).

Legal Basis for Processing

We will process your Personal Data only where we have a lawful basis for doing so. These “lawful bases” for processing are set forth in applicable data protection law and, where European Privacy Laws apply, our processing will be on the basis of one or more of the following (where applicable): (a) the performance of a contract to which you are a party or in order to take steps at your request prior to entering a contract; (b) compliance with our legal obligations (for example, relating to anti-money laundering or counter-terrorist financing obligations or the prevention, detection, or prosecution of any crime); (c) for our legitimate interests (this includes carrying out the business of providing services and pursuing our general business interests) or overriding private interests; (d) the establishment, exercise or defense of legal claims; or (e) to carry out tasks in the public interest/reasons of substantial public interest.

In addition, in some circumstances we may process your information if you have provided your consent for us to do so. Please note that you have the right to withdraw any such consent by contacting us using the contact details below.

Data Protection Principles

When processing your Personal Data, we adhere to the following principles:

• Lawfulness, fairness and transparency: Personal Data must be processed lawfully, fairly, and in a transparent manner.

• Purpose limitation: Personal Data must be collected for specified, explicit, and legitimate purposes and not further processed in a manner that is incompatible with those purposes.

• Data minimization: Personal Data must be adequate, relevant, and limited to what is necessary in relation to the purposes for which it is processed.

• Accuracy: Personal Data must be accurate and kept up to date.

• Storage limitation: Personal Data must be kept in a form which permits identification of data subjects for no longer than is necessary for the purposes for which the Personal Data is processed.

• Integrity and confidentiality: Personal Data must be processed in a manner that ensures appropriate security of the data, including protection against unauthorized or unlawful processing and against accidental loss, destruction or damage, by using appropriate technical and organizational measures.

Marketing Notice

We may process your Personal Data for marketing purposes, for example, to let you know about news or an event which we think you may be interested in.

If you are a data subject in the UK or the EEA, for email marketing to an individual (that is, a non-corporate email address), we need your consent to send you unsolicited email marketing. Where you provide consent, you can withdraw your consent at any time, but without affecting the lawfulness of processing based on consent before its withdrawal.

Your Personal Data may also be collected in our relationship management system when you register online to receive information, or when we otherwise receive your contact details.

You can opt out of direct marketing at any time by contacting us at web@mcmahonmed.com. You can also unsubscribe or opt-out from receiving further marketing communications by following the instructions at the bottom of each communication.

Data Protection Authority

If you have a concern about our processing of Personal Data that we are not able to resolve, you have the right to lodge a complaint with the applicable data protection regulator. Contact details for the relevant data protection regulator can be found using the links below:

Where the GDPR applies: https://edpb.europa.eu/about-edpb/board/members_en

Where the UK GDPR applies: https://ico.org.uk/global/contact-us

16) IQVUA Healthcare Communications Network Privacy Statement

This Website is a part of the IQVIA Healthcare Communications Network (the “HCN”). HCN is owned and managed by IQVIA Digital Inc. (“IQVIA”) and is designed to enable IQVIA and HCN members to provide medically relevant business communications to authenticated U.S.-based health care professionals.

If you are a U.S.-based healthcare professional, your registration through this Website includes registration with HCN. As a result, your contact and other professionally relevant information will be disclosed to IQVIA and each HCN member to provide you medically relevant content as described in the HCN privacy policy available at https://HCN.health/privacy-policy/. The HCN privacy policy provides details on how to manage your information, including opting out of participation in the HCN.

 To the extent that this Website’s privacy policy conflicts with the HCN privacy policy, with respect to the use of this information by HCN, the conflict will be resolved in favor of the HCN policy.

17) Contact Us

If you have any questions related to this Privacy Policy or wish to access this Policy in an alternative format due to disability please contact us at web@mcmahonmed.com.